Image titled "The Death of Sampling and the Rise of Forest Architecture" by Eli Jensen, Certified Forester. The background shows a colorful 3D digital scan of trees in green, yellow, and orange hues against a black background, representing forest data visualization. The hashtag "#forestproud" appears at the bottom right.

The Death of Sampling and the Rise of Forest Architecture

Certified Forester and #forestproud friend, Eli Jensen, is advancing the shift from traditional forest sampling to "forest architecture," a cutting-edge method enabled by technologies like LiDAR and remote sensing. Forest architecture manages forests at the individual tree level, offering precision in forest health assessment, restoration, and resource management. Despite challenges, this approach has the potential to revolutionize forest management and opens new frontiers for sustainable forestry in the 21st century.

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Reimagining Our Cities

For the first time in history, more than 50% of the world’s population lives in urban areas. By 2050, that number is expected to climb to 70%. With a rapidly urbanizing population comes new challenges for society. Forests - and their products and benefits - are providing innovative solutions to these challenges and helping us reimagine what life in our urban landscapes and built environments looks like.

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We are #forestproud.

#forestproud is a cutting-edge communications brand and platform, supported by a diverse community of people and partners, and powered by the Society of American Foresters. 

We are a diverse community, and collectively, we are responsible for keeping forests as forests and are committed to stewarding and championing forest climate solutions. From planting, managing, and conserving forests, to innovative products and materials that are sustainably sourced from them, we are reimagining our cities, rethinking our climate future, and reconnecting people and forests. We are #forestproud of the critical role forests and forest products play in shaping the future of our climate.

Join us. We all have a part to play.